HOW DOES MAGIC HAPPEN? The Ogilvy advertising legend—“one of the leading minds in the world of branding” (NPR)—explores the art and science of conjuring irresistible products and ideas.

From a young age Albie Sachs played a prominent part in the struggle for justice in South Africa. As a result he was detained in solitary confinement, tortured by sleep deprivation and eventually blown up by a car bomb which cost him his right arm and the sight of an eye. His experiences provoked an outpouring of creative thought on the role of law as a protector of human dign...(展开全部)

No matter where you are on the organizational ladder, the odds are high that you've delivered a high-stakes presentation to your peers, your boss, your customers, or the general public. Presentation software is one of the few tools that requires professionals to think visually on an almost daily basis. But unlike verbal skills, effective visual expression is not easy, natural, ...(展开全部)

No matter where you are on the organizational ladder, the odds are high that you've delivered a high-stakes presentation to your peers, your boss, your customers, or the general public. Presentation software is one of the few tools that requires professionals to think visually on an almost daily basis. But unlike verbal skills, effective visual expression is not easy, natural, ...(展开全部)

奥比・萨克斯（Albie Sachs），1935年出生于南非约翰内斯堡，21岁取得法学学士后开始执业，因反对种族隔离政策而被单独监禁、凌虐168天，后被迫流亡英国。1990年，他回到阔别24年的南非，4年后曼德拉当选首任民选总统，奥比・萨克斯参与起草的新宪法获得通过，他成为新成立的宪法法院大法官，在各项涉宪案件的审查工作中，一直扮演着关键角色。 译者 陈毓奇 在台湾大学及宾夕法尼亚大学获得三个硕士学位。曾负责南非前总统德克勒克（William De Klerk）访台时在“和平高峰会”演讲的同步口译。负责本书第二章及以后章节的翻译。 陈礼工 台湾政治大学法律系、伦敦大学学院法律硕士班毕业，现于牛津大学攻读法律哲学。负责本书序言、第一章的翻译。

Praise for slide:ology Copyright Dedication Acknowledgments Foreword Introduction Chapter 1. Creating a New Slide Ideology 建立全新的幻灯理念 Section 1.1. Don't Commit Career Suislide 不要委托职业的幻灯制作者 Section 1.2. A Case for Presentations 一个演示案例 Section 1.3. So Where Do You Begin? 从哪里开始？ Section 1.4. Case Study: Mark Templeton 案例研究： Section 1.5. The Presentation Ecosystem 演示系统 Section 1.6. ...(展开全部)

Praise for slide:ology Copyright Dedication Acknowledgments Foreword Introduction Chapter 1. Creating a New Slide Ideology 建立全新的幻灯理念 Section 1.1. Don't Commit Career Suislide 不要委托职业的幻灯制作者 Section 1.2. A Case for Presentations 一个演示案例 Section 1.3. So Where Do You Begin? 从哪里开始？ Section 1.4. Case Study: Mark Templeton 案例研究： Section 1.5. The Presentation Ecosystem 演示系统 Section 1.6. ...(展开全部)

What if being lucky was a skill that you could master and share with other people? Modern life is full of chance encounters, changing plans, delayed journeys, human errors and other mishaps. So, what if we use such unpredictability to our advantage? Dr Christian Busch has spent a decade exploring how, if acted upon, unexpected encounters can enhance our worldview, expand our so...(展开全部)

在线阅读本书 The Entrepreneurial Investor will inspire you to treat investing like a business and to think of yourself as an owner. Through solid examples and a light narrative, Paul Orfalea skillfully explores the essence of the entrepreneurial investor, which includes balancing the art and science of this discipline, and viewing investing itself as a business. Along the way, h...(展开全部)

在线阅读本书 The Entrepreneurial Investor will inspire you to treat investing like a business and to think of yourself as an owner. Through solid examples and a light narrative, Paul Orfalea skillfully explores the essence of the entrepreneurial investor, which includes balancing the art and science of this discipline, and viewing investing itself as a business. Along the way, h...(展开全部)